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Accelerate your move to the cloud with the new Database Migration Program

Today, we’re announcing the Database Migration Program, a new and stress-free approach to migrating existing open source and proprietary databases, whether on-premises or in the cloud, to Google Cloud’s industry-leading, managed database services. With the Database Migration Program, you benefit from assessments, tooling, best practices, and resources from our network of specialized database technology partners. The program also offers special incentive funding to offset migration costs, helping you to quickly and cost-effectively migrate your databases to Google Cloud. Get started today with the Database Migration Program.

Over the past decade, companies big and small have realized the benefits of the cloud for their application modernization journey, helping them become more efficient, scalable, agile, and innovative. Furthermore, managed cloud databases typically result in an overall lower cost of ownership while upskilling database administrators to focus on higher-value work like data modeling and deriving additional value from data with AI and machine learning.

Since modernizing to GKE, Istio and Cloud SQL, Auto Trader’s release cadence has improved by over 140% (year over year), enabling an impressive peak of 458 releases to production in a single day. Auto Trader’s fast-paced delivery platform managed over 36,000 releases in a year with an improved success rate of 99.87%, and it continues to grow Mohsin Patel, Principal Database Engineer, Auto Trader UK

Still, many companies continue to self-manage databases on cloud instances or leave databases on premises even when the application is running in the cloud. The primary reason is the complexity of database migrations. Databases are at the core of every enterprise’s day-to-day operations, making them more challenging to move without careful planning and execution. In addition, migrations can be expensive, time-consuming, and risky. Timelines can drag on and scope regularly increases, leaving customers frustrated. 

Our new Database Migration Program seeks to address database migration complexity by providing comprehensive guidance and support for your migrations. Our assessments help you understand the footprint of your database fleet, its dependencies and architecture, and our specialized database partners can help with their expert knowledge of tooling and resources to move data and code without disrupting your business. Additionally, Google Cloud offers special incentive funding to offset migration costs, helping you to quickly and cost-effectively migrate your databases with the minimum amount of financial risk.

The secret to stress-free database migrations

What’s unique about this program is that you have access to a one-stop shop for all things database migrations. You can break your migrations into smaller sprints and execute one migration after another, allowing you to achieve business outcomes faster. With the Database Migration Program, you can accelerate your move from on-premises, other clouds, or self-managed databases over to Cloud SQL, Cloud Spanner, Memorystore, Firestore, and Cloud Bigtable.

Already, the Database Migration Program is transforming the way our customers and partners approach their database migrations to the cloud, allowing them to reimagine the time and resources required to deliver on their digital transformation goals without the burden of uncertain timelines and high costs.

Google Cloud’s new Database Migration Program provides a streamlined approach to seamlessly and efficiently migrate on-premise or in-cloud databases to Google’s industry-leading managed databases. This innovative program helps customers fast-track their database migration by leveraging Google Cloud’s assessments, tools, best practices, and resources. Shiwanand Pathak, Global Practice Head of Data & AI Services, Google Cloud Business, Tata Consultanc
Cloud and digital transformation continues to shape the strategic agenda for our clients. Data estate modernization is a key enabler for this transformation journey and clients that choose Google Cloud products typically utilize Cloud SQL for operational application databases and BigQuery for analytics. We collaborate with Google Cloud and provide strategy, implementation and operate services that enable our clients to achieve tangible business outcomes from their transformation journey using Google Cloud products. Navin Warerkar, Managing Director, US Google Cloud Data & Analytics GTM Leader, Deloitte Consulting

Three steps for a successful database migration

The Database Migration Program guides you from the initial assessment and planning phase to eventual migration with the expert assistance of qualified database partners. 

Here’s how Google Cloud helps at each stage of the database migration journey: 

Assess: Request a database assessment to discover and analyze your existing databases and applications. Leverage specialized tools and resources, along with assistance from Google Cloud database experts who provide guidance based on your specific needs and requirements.

Plan: Connect with specialized database partners who can help you create a migration plan, including engineering resources and cost estimates, and identify the right workload to kick off your migration. 

Execute: Get special incentive funding to offset some of your migration costs by helping to pay for the specialist technology partner who performs your migration. There’s no need to move everything over at once—you can move one department or database at a time and use the program again as many times as you need.

Interested in learning more? Complete this form to get started.

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