Despite a growing number of diversity, equity, and inclusion (DEI) initiatives, Black and Latinx people remain highly underrepresented in tech. Although comprising 12.6% and 18% of the U.S. labor force respectively, Black professionals hold only 5% of tech positions, while Latinx professionals fill just 6% of tech roles.
Long-standing biases in hiring practices and non-inclusive work environments are the primary contributors to this lack of diversity. Even when underrepresented professionals are successfully recruited, invisible barriers to promotion and layoffs that disproportionally impact Black and Latinx employees make it extremely challenging for tech firms to retain top talent.
We foundedDivercity to help employers build diverse workforces that are more inclusive and sustainable. With our comprehensive recruiting and retention platform, tech companies can accurately measure employee diversity and gender parity, seamlessly connect with underrepresented talent, and significantly reduce turnover.
As Divercity continues to grow, we’ll introduce new services and solutions that empower the tech world to build inclusive companies while improving compliance with state and federal equal opportunity laws. We also hope to expand the reach of Divercity to support DEI initiatives in non-tech industries and bolster recruiting underrepresented professionals in other countries as well.
Scaling Divercity with the help of the Google for Startups Black Founders Fund
Shortly after founding Divercity, we participated in the 2021 Techstars Workforce Development Accelerator. The incredible support and guidance we received during and after the program highlighted the importance of long-term collaboration with reliable technology partners whoactively champion diversity and inclusion.
That’s why we became part of theGoogle for Startups Cloud Program. After completing the program, we used Google Cloud credits andGoogle for Startups Black Founders Fund funding to cost-effectively trial, deploy, and scale key Google Cloud solutions. In just months, we rolled out new inclusion tracking and recruiting tools on thehighly secure-by-design infrastructure of Google Cloud to expedite the sourcing and hiring of underrepresented talent in the tech industry.
With the support and mentorship of the Google for Startups Cloud Program and the Black Founders Fund, Divercity is well on its way to becoming one of the industry’s most trusted sites for DEI measurement, recruitment, and retention.
Delivering predictive diversity analyses with a 99% accuracy rate
We rely on the expansive Google Cloud ecosystem to power all the services offered on the Divercity platform. Specifically, we leverageColab to write and execute the sophisticatedTensorFlow machine learning (ML) models that deliver our predictive diversity analyses with a 99% accuracy rate.
We also useBigQuery to democratize insights and run analytics at scale with 27% lower three-year TCO than cloud data warehouse alternatives. BigQuery seamlessly integrates withLooker andData Studio to display company diversity and recruitment data on interactive dashboards—and automatically populate reports with detailed demographic information.
We also accelerate the development, launch, and management of new Divercity tools withFirebase, while taking advantage of key features such as A/B testing and messaging campaigns to boost user engagement.
In the future, we plan to explore how Google CloudAI and machine learning products such asVertex AI andAutoML can further refine our diversity score analyses and applicant recruiting pipeline. We’ll also continue leveraging the many resources provided by the Google Black Founders Fund, including opportunities for technical project partnerships, early access to new Google Cloud products and tools, and collaboration with dedicated Google experts.
The Google for Startups Cloud Program and Google Black Founders Fund have been invaluable to our success. Since completing the Black Founders Accelerator program, we’ve been named a top 10 HR tech product by HR Tech Outlook, significantly increased our subscriber base, and received positive feedback from investors. We can’t wait to see what we accomplish next as we empower tech companies to build more diverse, inclusive, and sustainable workforces.
If you want to learn more about how Google Cloud can help your startup, visit our pagehere to get more information about our program, andsign up for our communications to get a look at our community activities, digital events, special offers, and more.
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